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AT&T Blackberry World

The Story
MOD was approached to develop a customer and prospect engagement strategy for AT&T at WES, the world's most comprehensive BlackBerry® event, showcasing the products, services and people that matter to mobility today.

The Work
The MOD team designed and developed a custom Executive Meeting registration site and the AT&T VIP Event registration site to capture customer and prospect contact info and generate leads. Both microsites were developed complete with backend registration portals.

The Results
The success of both the Executive Meeting and AT&T VIP Event registrations sites was measured by the drastically increased number of qualified leads.